ANDREW ALAN HARP
PO Box 1203
Gadsden, AL 35901

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EXPERIENCE

Crowne Partners, Inc.
Electronic Communications Contractor, 2005-Present

  • Designed, developed and maintained large Web site consisting of 30 separate sites for individual properties and communities
  • Served as commercial photographer for several communities
  • Designed and implemented social networking marketing package for college communities which included blogs, Facebook and MySpace accounts
  • Setup and analyzed web site statistics
  • Assisted with Search Engine Optimization
  • Helped with marketing related copywriting when needed.

Southern Nuclear Operating Company
Senior Communications Specialist, 2003-2005

  • Coordinated the creative services department, which was responsible for media relations, advertising, electronic communications, and employee and executive communications
  • Standardized and redesigned all electronic communication vehicles to company branding standards and enhanced the user experience
  • Coordinated all photography and video shoots
  • Established an online company store that immediately saved company $15,000
  • Revamped layout of company newsletter to align with company goals and strategies
  • Developed effective and cost-efficient communication plans for various projects
  • Served as news writer for the emergency response organization
  • Acted as the on-call media relations representative
  • Provided editorial and public relations consulting for all company publications.

Alabama Power Company
Internet/Communications Specialist, 1998-2003

  • Coordinated work of electronic creative services team, which included graphics, photography, video and interactive development
  • Maintained large annual budget
  • Developed, publicized, branded and maintained internal and external Web sites and electronic media
  • Acted as intermediary between technical and non-technical groups
  • Created and helped manage company’s first electronic media relations function
  • Served as project manager and new media coordinator for special projects
  • Coordinated companywide public relations events
  • Wrote speeches and created PowerPoint presentations for executive management
  • Evaluated and coordinated Web site designs for departments
  • Prepared audio and video for online streaming applications
  • Wrote and edited copy for use on Web and internal company publications
  • Founded and served as chair of a technology oriented professional development organization for employees
  • Implemented a streaming media plan
  • Created, wrote and produced a daily voicemail for executives which included a synopsis of local and national company-related news
  • Achieved 100 percent client satisfaction.

Child’s Art Studio
Executive Photographer, 2005-2008

  • Led 61-year-old photography business into digital era which saved the company more than $10,000 dollars annually
  • Oversaw and managed the construction and opening of new Birmingham-area photography studio location
  • Designed and implemented marketing and advertising campaign
  • Directed all creative products and services
  • Expanded and modernized company’s products and services to open up new streams of revenue
  • Designed custom and themed photography sets, set up complex lighting and worked directly with clients.

EDUCATION

University of Alabama at Birmingham
Major: Communications/Public Relations
Minor: Communications Management/Chemistry

Received awards and honors including: the UAB award for public relations student of the year and outstanding leadership. PRCA/PRSSA awards for best account executive, best student officer; outstanding member; and professional growth and development.

AWARDS, HONORS & ACHIEVEMENTS

  • Founding president and current board member of the Internet Professionals Society of Alabama (IPSA), a statewide professional development organization for Internet professionals. IPSA has grown from a small grass roots organization to be one of the Southeast’s best professional development organizations with more than 150 members.
  • Three-time recipient of the Public Relations Council of Alabama (PRCA) Award of Excellence for Powergrams, an Alabama Power employee publication.
  • Three-time recipient of the International Association of Business Communicators (IABC) Crystal Quill award for interactive communication.
  • Recipient of ADDY award for development of The Nature Conservancy of Alabama Web site and CD-ROM.

SKILLS

  • Expert with all Adobe products including PhotoShop, InDesign, Flash, Fireworks, Dreamweaver, Premier, After Effects and Soundbooth
  • Knowledgeable with other software including Quark, Corel Painter, and more
  • Expert in web programming languages HTML, JavaScript, CSS, AJAX, and more
  • Expert in Search Engine Optimization
  • Outstanding written and verbal communication skills
  • Proficient in AP style
  • Accomplished photographer
  • Funny, witty and creative
  • Organized, focused and hard working